You can connect Instagram to Post Planner in two ways:
Direct (default) — log in with Instagram. No Facebook Page needed.
Through Facebook — connect your Facebook account first. Post Planner then pulls in the Instagram accounts linked to your Facebook Pages.
Both ways need an Instagram business or creator account.
TIP: We recommend connecting through Facebook. It supports all of Post Planner's Instagram features, including location tags and tagging people in your images, and Post Planner pulls in all your linked Instagram accounts in one go.
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In this article, you'll learn:
📘 How to connect Instagram through Facebook (recommended)
To connect through Facebook, your Instagram account must meet 2 requirements:
The Instagram account must be a business or creator account
The Instagram account must be linked to a Facebook page
Click the links for detailed instructions on how to get these 2 requirements done for your Instagram accounts. Then follow these instructions:
Make sure your Facebook account is connected
On the Instagram row, click the arrow next to "Connect" and select "Facebook" under "Connect Instagram via:"
Click "Connect" on the Instagram row
You should see a popup appear and disappear
Then you should see all your (1) Instagram business/creator accounts that are (2) linked to one of your connected Facebook pages (see requirements above)
Click the inactive Instagram accounts to activate them (show a green check)
📲 How to connect Instagram directly (default)
Go to Settings > Social Networks.
On the Instagram row, click the arrow next to "Connect". Under "Connect Instagram via:", make sure "Direct (default)" is selected.
Click "Connect". In the popup, log in to your Instagram account and accept all the permissions.
Click your Instagram account to activate it (green check).
Direct connects one Instagram account at a time. To add another one, log out of Instagram in your browser (or use an incognito window), log in to the next account, and click "Connect more" on the Instagram row.
🔀 How to switch between Direct and Facebook
Your whole Post Planner account uses one method for all its Instagram accounts. Only the account admin can switch methods. First, remove every connected Instagram account and delete all planned Instagram posts. Then choose the other method with the arrow next to "Connect" on the Instagram row.
🛠️ What if it doesn't work?
Connected directly? Log in to the Instagram account in the same browser, then click "Refresh" on the Instagram row. Do one account at a time. See Instagram (connected directly).
If you connected through Facebook and you have confirmed that you have definitely (1) converted your Instagram accounts to business or creator accounts and (2) connected your Instagram accounts to your Facebook pages, then here are some solutions:
Solution #1: Reset your connection
Going through this process (without skipping any steps) fixes 99% of problems with both Instagram and Facebook connections. That should do the trick. If it doesn't, please use solution 2:
Solution #2: Contact us in Support
We'll do whatever we need to do in order to get you connected! 💪


